Exhibit at The London Book Fair

Uniting the most talented minds in content

London has been the setting of many evocative stories from Charles Dickens and Virginia Woolf to Zadie Smith and Diran Adebayo, to name a few.

It's place where characters come to life. When in London you can see Oliver Twist pickpocketing the streets and Mrs. Dalloway making her way around busy Westminster. A city as timeless as London never stops inspiring, never stops creating and continues to unite the most talented minds in content.

The London Book Fair is a key calendar event, and you have the chance to set the tone in publishing for the year with us. If you are involved in the creation, distribution, sale or treatment of content, we are ready to welcome you to the Fair 2021.

Authors, talent scouts, editors, designers, digital gurus walk the floor, meeting, talking, observing, and discovering. We will provide the perfect platform to engage with customers, build brand awareness, conduct face to face business, and make sales. 

Already booked your stand?

Everything you need to know about managing your participation in order to make an impact at The London Book Fair can be found here.

Our exceptional international reach

3 days of LBF
60 + countries regularly exhibit
135 + countries visit
25000 publishing professionals in attendance

Sectors at the Fair

To boost your visibility at the Fair, we have created dedicated areas for each sector of publishing. This makes it simple for the right visitors to find you, so you can reach the right people.


Poetry is currently one of the most dynamic areas of publishing, as rising sales across the globe have proven. Poets will once again be connected with professionals to discuss trends within the industry and show off their talents. 

Dedicated spaces including the Poetry Collective and Poets' Corner will allow poets and professionals to network with one another at the 2020 Fair, alongside our Poet of the Fair offering, which will celebrate the best of the art form.

The Illustrators’ Gallery 

The Illustrators' Gallery enables illustrators and artists to showcase their work to the international publishing community over the three days of The London Book Fair.

The collective gallery area gives illustrators and publishers a space to meet, network and for new and exciting projects to be commissioned.

New Title Showcase 

New Title Showcase is the #1 place to introduce new titles to a captive audience at the Fair. It provides authors and publishers with a venue on the show floor where their titles, with available rights, can be found by publishers, agents, distributors, and the whole of the LBF attendee base.

Writers’ Block

Writers' Block is in the perfect location to take advantage of the traffic created by the seminars that take place in Author HQ across the three days of the Fair. Aspiring authors and established authorpreneurs make themselves at home here, so this is the place to increase brand awareness and generate new business leads.

We first launched in 2016 and Writers' Block has gone from strength to strength to become the destination for Author Services at The London Book Fair. 

International Rights Centre 

The hub for international rights business during a key buying time for the industry, the IRC gives agents, scouts and publishers the perfect opportunity to meet face to face with new and existing contacts.

Located on the second floor of Olympia, it provides a more private and comfortable meeting space with custom built lockers, tables and chairs, exclusive catering services and an appointment-only entrance system.

The Groucho Club 

We launched The Groucho Club at LBF in 2020 to provide exceptional comfort and service to our VIPs. Founded by publishers, for publishers and other arts world leaders, The Groucho Club’s ethos of style, comfort, service and fun is a fabulous addition to the Fair.

As a part for this exclusive club you will receive a branded private pod with waiter service, four exhibitor badges and 10 visitor badges.  

Ready to exhibit?

If you have all the information you need and are ready to secure your space at The London Book Fair then all you need to do is complete the application form and a member of the team will be in touch.

Need more information?

Are you interested in showcasing your brand at The London Book Fair, but have some questions? We’ve compiled the main steps to help guide you through the process.