One of the world’s most dominant players in digital platforms is believed to be on the verge of revolutionising the educational industry ahead of an announcement it is making in New York on Thursday (January 19th).
According to a report by the Wall Street Journal, Apple will unveil its plans to expand into the educational publishing world as it promises to make textbooks more interactive.
The company, which is hosting the first event of this kind since the death of Steve Jobs, is expected to launch a new textbooks suited to its tablet pc, the iPad.
Jobs is said to have been a pioneer for the digitalisation of textbooks as he believed they should be tailored to the individual student’s needs.
International Data Corporation analyst Al Hilwa told the news provider: “Who better than Apple to revolutionise textbooks?
“Everyone, including the industry and universities, have to come together, and this is the kind of thing Apple does really well.”
Bloomsbury recently revealed it enjoyed a 38 per cent year-on-year climb in e-book sales for the period ending December 31st.
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