Leading online retailer Amazon is enticing self-publishing authors to its new Kindle Direct Publishing service (KDP) with promises of shares from a $6 million (£3.8 million) fund, it was announced yesterday (December 8th).
If a KDP author decides to exclusively submit their book to the Kindle store for at least 90 days, they are in with a chance of earning money from the large fund, whcih will stnad at $500,000 (£320,000) for December alone.
Books in the store become eligible for the Kindle owner's lending library and the writer can make monthly royalties on the title's total shares of borrows of all participating KDP books in the Kindle library.
Vice president of Kindle Content Russ Grandinetti said: "By choosing KDP Select, independent authors and publishers have an opportunity to make money in a whole new way and reach the growing audience of Amazon Prime members."
Authors including CJ Lyons, Julie Otolon and J Carlson Black, have already enrolled 129 titles into the project.
Earlier this week, it was revealed Amazon acquired more than 450 children's books in a deal sealed with Marshall Cavendish Children's Books in the US.
Follow The London Book Fair on twitter, facebook and linkedin for the latest show and publishing news.